Foodcoaching.co.uk was founded by Asun del Valle who writes:
" I began my work in alternative therapies in 1994 when I decided to train as a massage therapist. I completed the ITEC Diploma course in Anatomy, Physiology and Massage followed by ITEC Aromatherapy and Reflexology. After my initial training in body work, I continued my studies at the West London School of Therapeutic Massage and finally I qualified as a sports massage therapist from Sport Performance Services Limited (SPS) in London. I am a member of the Sports Massage Association in the UK.

I have a very strong passion for my work which is mainly due to the opportunity it gives me to work with people and to being able to contribute to their quality of life which is why I make every effort to study and observe the latest techniques and practices within massage.

Because of my interest in holistic therapies, I wanted to address my own health problems in a holistic way. Inspired by Patrick Holford, after reading his books and hearing him talk at various seminars, I used nutrition therapy to help myself.After following a nutritional programme for a few months, my health changed dramatically.

It became obvious to me how food affects our body chemistry and because of the health improvement I experienced, I decided to train as a nutrition therapist so I could educate other people and help them change their lives.

I qualified from the Institute for Optimum Nutrition (ION) in London and became a member of the British Association for Nutrition Therapy in 2002. After a few years of practice using the optimum nutrition approach, I realised that eating a ‘healthy’ diet wasn’t enough for many people.

In my search for solutions, I found Metabolic Typing and followed the programme myself with impressive results. I became a HealthExcel certified Metabolic Typing Advisor (Advanced Programme) in 2005 and I now work with Metabolic Typing with most of my clients because I believe this is the best way to identify one’s nutritional requirements for the purpose of achieving optimum health.

Having been inspired by Patrick Holford initially, I have had the pleasure of working with him since 2004, helping him during his UK tours and 100% Health weekend workshops, as well as assisting him with the hundreds of health enquiries he receives on a daily basis. Doing this work has reinforced my view that there is a great need in educating people in preventative health and good nutrition in order to optimise quality of life.